Business Intelligence: Dashboard Library

Click on any of the dashboard images below to experience the power of data visualization and analytics.

 

Campaign Analysis:

There are a lot of assumptions that go into a marketing and sales campaign.  The Campaign Analysis provides some helpful inputs to estimating the effectiveness of your campaign.  Start with the estimated Campaign Costs, and then move into the assumptions around your Campaign Penetration

Key Performance Indicators:

Often when visualizing Key Performance Indicators, it helps to see a direct comparison to other metrics on the KPI list.  This analysis allows this to be done with time being the common ground which both KPIs are compared.  This particular analysis is done for an organization that books events and meetings.

 

Direct Mail Audience Analysis:

When running a campaign it is important to see a comparison to your assumptions about it's success compared to the market.  This tool allows you to easily visualize a scenerio.  In the end this was built for the publications industry but could be customized for any type of campaign across any industry.

Pharmaceutical Sales Estimates:

This dashboard provides a way of estimating the effectiveness of pharmaceutical marketing and sales by region.  Each region is consistently color coded throughout the analysis.  This also includes a map where each state can be individually clicked on to reveal the Current vs Estimated dollars closed

Publications Advertising:

Publications Firms spend a signifigant amount of their resources in acquiring new readership.  This commonly involves paying for leads that match their demographic.  This analysis allows Publications Firms to estimate the csot of the lead acquisition and it's impact on their subscriber base.

Publications Churn:

Publications Firms have a significant amount of churn in their readership, which means they must keep on top of their recruiting efforts to sign on new subscribers.  The Publications Churn analysis is a simple forecasting tool to estimate the impact of reducing churn, and it's impact on the profit margins.

Process Efficiency:

This analysis shows the impact of defects in a process and how that impacts the overall throughput of the end to end process.  CSI often uses analysis like this to help organizations visualize their internal processes and line those up with costs

Hospital Accuity:

Hospitals often deal with balancing staff count with bed count.  By integrating an in-process dashboard the bed count can be estimated ahead of time which provides a view into what the staff count should be.  Additionally this analysis provides a view into the hours worked by the various staff for resource planning and contact points.